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PULSE: What’s Hot in Gen Alpha Culture Right Now

Fresh, monthly insight into what kids and teens are thinking, doing and loving right now.  

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What Is Pulse?

The live-insight product, capturing what's happening in kids’ and teens’ world right now.

It provides fresh insight straight from their everyday lives: school chatter, screen time, social shifts and more.

What You Get

Powered by our Trendspotter Panel, directly from kids and teens, Pulse is delivered monthly. Off the shelf and available now.  

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Key Themes

What topics kids and teens have been excited about that month.

The Hot List

Brands, franchises, influencers, and trends that are top-of-mind for kids. 

Spotlight On

A write-up of the most talked-about brands, activations, platforms, etc. To keep your team on top of buzz-worthy topics in youth culture.

 

A Week in the Life

Real-life examples of what’s happening on the ground for kids and teens.

Topics

From summer holiday plans to Halloween celebrations, and from back-to-school trends to holiday wish lists, Pulse covers:

  • Shifting behaviours

  • Media habits

  • Cultural moments

  • Trends

  • What kids are thinking now

Who It’s For

Marketing & brand, creatives, planners and media teams who need to:

  • Stay ahead of your audience with content, comms and campaigns that resonate

  • Ensure a newly launched Gen Alpha strategy stays top-of-mind

  • Provide thought-starters for seasonal marketing plans
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Want to see how Pulse can help you?

 Let’s book a short call. 

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Discover All Our Products And Services

At Beano Brain, we offer always-on syndicated products that help brands stay close to what families care about, 24/7.